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5 Ways Mobile Technology Has Changed Online Marketing for Roofing Contractors
November 1, 2017 @ 1:00 pm - 2:00 pm
Todd Bairstow of Keyword Connects is a nationally recognized expert and speaker on lead generation for home improvement companies. Todd founded and serves as the Co-President of Keyword Connects. His company works with roofers to execute lead generation campaigns across the country.
Join us on Wednesday, Nov. 1st at 1 pm ET and hear Todd present on “Five Ways Mobile Technology Has Changed Online Marketing for Roofing Contractors.”
Key points of his presentation include:
- Demographically, older people (50+) are using their mobile phones and responding to mobile marketing in increasing amounts.
- Google has embraced mobile for Pay-Per-Click advertising.
- Responsive websites are now the standard because of mobile devices.
- Click-to-Call is becoming more and more popular with homeowners seeking home improvement services and providers.
- Homeowners are using mobile online web forms as a means to reach roofing companies.